Saturday 1 September 2018

BUSINESS STRIPPED BARE BY RICHARD BRANSON

ADVENTURES OF A GLOBAL ENTREPRENEUR

I have to admit, I like to read autobiographies are easy to read and understand.One book that caught my attention which I found it very intersting is ''Business Stripped Bare'' written by Richard Branson.

For those who don't know Richard Branson is founder and CEO of ''Virgin Group'' one of the bigest private company in the world, with business in areas like:media,telecom,banking,airline,railroad etc.
Reading this book I discover that entrepreneurship is not something that you but some money into a business and wait for return.Entrepreneurship  is more than that is a community where a group of people interact.He use to say that a company is first'' a group of people''.

I don't want to insist here about the deals that he made,for more informations we can find in the book and other sources.Richard Branson is not only an eccentric person who appeared almost completly naked in Time Square when he launced Virgin Mobile US,or dressed like a stewardess is a man with vision and philantropic ideas as well,which is envolving in projects like: eradication of poverty in countries like Africa and global warmimg issues.

In conclusion I recommend this book for those who want to know the adventures of global entrepreneur.