’THE BEST
BUSINESS BOOK I’VE EVER READ’’ – Bill Gates
.
Being
curios at what Bill said about this book,I’ve chosen to read it and I want to
say that the book is an amazing story and presents events that market the XX
century or corporate America.
One the
story that caught my attention was the ‘’EDSEL ‘’ project which was introuduced
and implemented by Ford Motor Company.’’Edsel was car prototype that which has
proven a total failure.A real example of
how to through from the window 350 mil $.
In antithesis
with EDSEL is ‘’Xerox ‘’ which was started in 1906 in Rochester by Joseph C Wilson under name ‘’ Haloid Company’’ which was
involved in manufacturing photographic papers and copying process.The company
has growth rapidily because it’s
revolutionary product and services.
One more
time it’s proven that anyone with great
vision and skills which it’s able to
pick up the right persons can do great things.But picking the rights persons
and work with them it’s not an easy task.
People
in greed for money can do illlegal things like sotck manipulation. Clarence
Saunders is the right example,man with
no education and no ethics created a
tsunami on the stock market.In 1919 he founded Piggly Wiggly a chain of retail
situated in South Wales .Saunders will remain in history the man who invented
‘’the supermarket’’ whitout to know that.
People with
good skills can be in great demand like
Donald W Wohlgemuth manager department of ‘’ B.F. Goodrich’’
which was responsabile with designing and construction of suits for
astronauts.In one day he got a job offer to work for a large company ‘’ Dedware
International Latex Corporation’’ to do research and development on space suits
for Appolo.The management of the company
offered Wohlgemuth the position of the manager of engineering with
annual salary of 13 700$.
He accepted
the offer and the problems for him just started because B.F. Goodrich didn’t want to let him go,because to one paragraph in his
contract that was stipulated cannot work for company in the same industry and
cannot share the secrets of B.F.Goodrich.In the end the court gave him the
accept to work for Dedware International Latex.
In
conclusion I recommend this book ,even this book was written many years ago rules of running
business and creating value haven’t changed.For all organizations humans
factors are very important dosent matter if you have the great,idea,vision you
still need to have the right people to implement those.
